A busy and exciting month for Bio Beats

August has been a busy month for members Bio Beats, announcing appearance on the scene and introducing their vision for how adaptive media will transform entertainment and healthcare.

Media coverage had been considerable - within 24 hours they received over 700 online mentions and saw coverage in CNN, GigaOm and Tech Crunch and Forbes.

Bio Beats are developing technologies that learn about you from your biometric data and adapt to help you live a more engaging, healthier life. It is music that is dynamically generated from your unique heartbeat. It asks the question if now might be a good time to take a few minutes to slow down. It is a digital tool that supports an intervention prescribed by your doctor, and gives you both insights you have never seen before.

Travis Lee Street, Head of Web, tells us:
" We're pioneering the field of adaptive media, and are taking an evidence-based approach to exploring how merging entertainment and health can have a positive impact . So it's great to see that people are excited about new, engaging ways to measure how our bodies respond, ways that can ultimately unlock an entirely new area of real-world research that remains grounded in the scientific method."

Watch the introduction video to find out more about the concept, and make sure to follow Bio Beats on Twitter @biobeatslive